Leveraging Data to Supercharge Direct Mail Fundraising
Direct mail can make a significant impact for your organization – but only if it’s going to the right constituents. How can you ensure that you’re reaching out to prospects and donors who are actually going to give?
- Understand why direct mail is a powerful tool, especially now
- Determine how net worth and other valuable constituent data can be utilized to drive performance
- Learn data-driven best practices for measurement and optimization
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