Why is Wealth Data Really Hard?

Do you use wealth or net worth as part of your screening / fundraising strategy?

Knowing which donors and prospects have the most potential is essential for nonprofits to focus their fundraising strategies, uncover opportunities, and maximize contributions. Unfortunately, it can be very difficult, especially in today’s economic climate, to get a full understanding of a constituent’s wealth profile.

Topics include:

  • The key challenges with data sources
  • The complexity of stitching it all together
  • Windfall’s unique methodology
  • Success stories on using net worth in your fundraising efforts
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Jessica Tait - Director, Product Marketing
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